‘The PR Net 100’ 2025 Opens for Submissions
The PR Net 100 2025

The PR Net 100 is back for its fifth year, the preeminent list celebrating talent, innovation, and influence in the ever-evolving PR agency world. The annual PR Net 100 honors those who are pushing the boundaries of the industry, with a commitment to delivering exceptional results and recognizing the innovators who are defining the global PR landscape across a diverse range of sectors. This year’s list will spotlight 100 leading agencies and bring them together for a stylish gala held in September in New York City.

Submissions open at 10am Eastern Time on Wednesday, May 14th. The deadline for submissions is 6PM Eastern Time on Friday, June 13th.

To evaluate this year’s applications, we have assembled a prestigious committee of judges, including:

Jackie Staub, Vice President, L'Oreal
Saba Landmann, SVP, Global Brand + Portfolio PR, Marriott
Brian Strong, Global Head of Communications, Bloomberg Media
Jessica Stacey, SVP, External Communications, Event + Experiential Marketing, Sephora
Aaron Alexander, VP of PR/Communications, Mytheresa
Richard McLeod, Chief Marketing Officer, Merrell
Alicia Parker, Chief Marketing Officer, Tishman Speyer
Colleen Leahy, Executive Director, Corporate and Integrated Communications, The Estee Lauder Companies


THE PR NET 100 2025 JUDGING COMMITTEE

Judging Committee 2025

APPLY NOW FOR THE PR NET 100

WHO CAN ENTER?
Agencies of all sizes, locations, practice areas, and lengths of business are encouraged to apply, as we have criteria that look at a variety of qualitative measures of success.

KEY DATES
Entry Deadline: 6pm Eastern Time, Friday, June 13th, 2025
Gala Date: September, 2025
Gala Location: New York City, NY, USA

ENTRY PRICES
Entry fee: $399

QUESTIONS?
For submission questions or help, please reach out to prnet100@theprnet.com

JUDGING CRITERIA

At the heart of The PR Net 100 is a commitment to recognizing outstanding achievements and forward-thinking approaches in the PR and communications industry. Our esteemed judging panel will be looking for agencies that are not only excelling in execution, but also leading with purpose, creativity, and measurable impact.

Applicants are invited to present a comprehensive overview of their agency’s recent performance, accomplishments, and positioning. The judging process will take into consideration the caliber and influence of an agency’s current clients, recent new business wins that signify momentum and strategic growth, and the agency’s visual identity through a high-resolution logo submission.

Above all, agencies are asked to share the story of their year—what made it exceptional, how they’ve evolved, and the tangible outcomes they’ve delivered. Whether through impactful campaigns, media recognition, culture-building initiatives, thought-leadership contributions, or business expansion, applicants should illustrate the results and relevance of their work with clarity and creativity. The most compelling submissions will offer a clear narrative, supported by facts, figures, and concise examples that underscore their impact in the modern communications landscape.

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