Savona Communications (SC) is a woman-owned communications agency known for creating thoughtful, on-brand campaigns that elevate hospitality and spirits brands. Over the past year, the agency executed several standout initiatives, including the 30th anniversary of Friends of Laphroaig, where a multi-sensory, immersive event on Governor’s Island mirrored the Islay distillery experience and resulted in extensive media coverage, social engagement, and new club signups. Savona represented Doritos in the viral Nacho Cheese Spirit collaboration, generating global buzz and a sold-out launch. The agency also led the media strategy for Jenny Camarena’s ascension as Master Distiller at El Tesoro Tequila, hosting a press trip to Mexico that resulted in prominent feature coverage. SC guided the grand finale of Bowmore Scotch’s partnership with Aston Martin, launching the ARC-54 decanter in a layered, immersive activation in New York City. Finally, the team brought A. Overholt to market with a series of events including a consumer-focused launch in New York and a personalized branded collaboration with SEEKER, securing widespread media attention. Across all campaigns, Savona Communications combines strategic storytelling with creative, memorable experiences that connect clients to their audiences in meaningful ways.

Leadership team: 

Manuela Savona, Founder & CEO

Ashley Ott, Director

Maggie Doherty, Director

Stephanie Anger, Director

Notable clients:

Booker's Kentucky Straight Bourbon Whiskey, Bowmore Single Malt Scotch Whisky (and Distillery), Citadelle Gin, El Tesoro Tequila, Ferrand Dry Curacao, Laphroaig Single Malt Scotch Whisky (and Distillery), Little Book Kentucky Straight Whiskey, Planetary Rum

New clients: 

KOTA Pandan Liqueur