CIVIC is a strategic communications agency known for its results-driven, culture-shaping approach across sports, entertainment, and lifestyle clients. Recently, the agency led standout campaigns for Peacock, Timex, Major League Soccer, and Bridget Jones: Mad About The Boy, generating global visibility and deep cultural impact. For the 2024 Paris Olympics, CIVIC positioned Peacock as the destination for live coverage and originals like Olympic Highlights with Kevin Hart & Kenan Thompson, creating high-impact media moments including a livestream of the Opening Ceremony at San Diego Comic-Con. The Bridget Jones campaign blended nostalgia with a fresh perspective through global press outreach, a NYC red carpet, and a London junket, reinforcing Peacock’s position as a premium entertainment platform. CIVIC also celebrated Timex’s 170th anniversary with a global campaign spotlighting a limited-edition $1 watch, delivering top-tier coverage and dynamic social content. For Major League Soccer, the agency amplified the league’s 30th anniversary and the MLS Season Pass on Apple TV+, securing coverage and producing influencer-driven content and events. Notably, CIVIC also led the earned publicity campaign for SNL:50, highlighting archival content and companion documentaries to honor the show’s legacy while generating widespread media attention.

Leadership team: 

Stuart Ruderfer, Co-CEO

Nate Schreiber, Co-CEO

Julie Safer, Managing Director, PR

Notable clients:

Audible, Bravo, Harper Collins, HBO Max, Hulu, L’Oréal USA, Major League Soccer, MTV, New York Road Runners, Paramount+, Peacock, The Stonewall Inn, Sony Music Entertainment, Timex

New clients: 

De’Longhi Brands, ESPN, ION, Hulu’s The Secret Lives of Mormon Wives, Peacock’s The Traitors, Peacock’s Love Island USA, The Lighthouse Guild, Signet