Journal
Marcomms professionals are increasingly only as successful as the technologies that enable them. From creator marketing and media outreach to campaign measurement, social media management, and demonstrating ROI, mastering the latest tools has become essential. On May 14th, 2025, The PR Net hosted the Tech Demo Summit (TDS) at Andaz 5th Avenue in New York City. This dynamic, half-day event unite...
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As trade tensions and political unpredictability continue to define Canada-U.S. relations, leaders are under increasing pressure to make fast, informed decisions. In this piece, experts Melody Gauk...
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As AI continues to transform the marketing industry, the challenge isn’t just adopting new tools — it’s using them without losing the emotional depth and authenticity consumers expect. Drawing on y...
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With podcasts being one of the most powerful tools in marcomms strategies today, brands and PR pros have more opportunities than ever to reach highly engaged audiences. In this guide, communication...
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In today’s creator-driven landscape, brands don’t need million-dollar budgets or A-list celebrities to see impact from influencer marketing. This guide from EVINS breaks down five key consideration...
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In this series, we shift the spotlight from client coverage to the PR pros behind the scenes, discovering the destinations they’re traveling to and what they’re bringing with them. This week, we sp...
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Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industr...
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