The PR Net 100, 2025: Resnicow and Associates

The PR Net 100 2025 Resnicow and Associates

Resnicow and Associates (R+A) is a full-service communications agency with more than 30 years of experience in arts and culture, delivering tailored campaigns that elevate client profiles, advance strategic goals, and deepen audience engagement. Over the past year, R+A sustained its long-term client relationships, with more than half of its clients with the agency for over five years, and many for a decade or more. Notably, R+A completed a multi-year campaign for The Frick Collection, supporting the museum’s renovated and expanded home reopening in April 2025 with strategic media initiatives and preview events that highlighted its leadership, design team, and thoughtful approach to the renovation. The agency also led a year-long campaign for the US Pavilion at the 2024 Venice Biennale, representing Jeffrey Gibson, the first Indigenous artist to represent the U.S. in a solo exhibition, achieving expansive international visibility. Across every engagement, R+A crafts communications that build lasting impact, strengthen internal capabilities, and position clients at the forefront of arts and culture.

Leadership team: 

David Resnicow, President

Juliet Sorce, Executive Vice President

Maria May, Senior Vice President

Ilana Simon Rubin, Senior Vice President

Josh Balber, Senior Vice President

Barbara Escobar, Senior Vice President

Notable clients:

The Apollo; Dallas Museum of Art; The Frick Collection; Madison Square Park Conservancy; Gladstone Gallery; Helen Frankenthaler Foundation; Johns Hopkins University; National Gallery of Art; Park Avenue Armory; Pollock-Krasner Foundation; Safdie Architects; San Francisco Ballet; SITE SANTA FE; Smithsonian American Art Museum; Vision & Justice; The Wallace Foundation

New clients: 

American Academy in Rome; Art21; Beinecke Rare Book & Manuscript Library; Blue Note Records; California Academy of Studio Arts; Cookie Factory; The Fine Art Group; Four Freedoms Park Conservancy; Jeffrey Gibson; John Michael Kohler Arts Center; The Museum at FIT; New York Botanical Garden; Torlonia Foundation; Vero Beach Museum of Art; Zimmerli Art Museum, Rutgers University

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