Articulate is a leading independent communications agency specializing in the drinks space, known for partnering with globally recognized legacy brands. Over the past year, the agency led standout initiatives, including work for Dobel Tequila, where they amplified the brand’s US Open partnership, launched the Dobel Tequila Club in collaboration with Chef Enrique Olvera, and produced the first annual US Open After Party featuring top talent and celebrities. For Heineken, the agency brought the brand’s “Social Off Socials” campaign to life through an immersive, phone-free experience in NYC with a live performance by Joe Jonas. Articulate also spearheaded the global launch of Maker’s Mark Star Hill Farm Whisky, highlighting the brand’s regenerative agriculture efforts through exclusive tastings and international press activations. They activated Lillet’s partnership with Emily in Paris via a pop-up Café de Lillet in NYC and a curated season premiere afterparty. For The Glenlivet, the team created a culture-led tartan campaign featuring Scottish actor Thomas Doherty and a bespoke brand tartan, culminating in a VIP launch event. Additionally, Articulate delivered Redbreast Irish Whiskey’s Unhidden campaign, including global pop-ups, SXSW experiences, and a spotlight on independent filmmaking with actor Andrew Scott. Across all campaigns, the team remained committed to creativity, consistently elevating each brand’s unique identity in the global drinks landscape.

Leadership team: 

Moira Breslin, Founder

Ed Green, SVP Client Relations

Chloe Ellis, SVP Strategy and Planning

Jaime Weinberg, Head of Luxury

Eleanor Judge, Head of Global

Maria Falchetti, Head of Consumer

Tiffany D’Aurizio, Head of Partnerships

Notable clients:

Suntory Global Spirits (House of Suntory, Maker’s Mark, Basil Hayden); Proximo Spirits (Maestro Dobel Tequila, Bushmills Irish Whiskey); Pernod Ricard (Del Maguey, Perrier-Jouët Champagne, Lillet, Redbreast Irish Whiskey, The Glenlivet, Malibu Rum)

New clients: 

Infinium Spirits (Tears of Llorona, Templeton Rye); Heineken (Project)