Journal
Affiliate marketing is no longer just an add-on to traditional PR—it’s becoming a core, integrated strategy that bridges storytelling with measurable business impact. As consumer discovery evolves across platforms like podcasts, social media, and AI-powered search, PR agencies are reinventing their approach to blend creativity with commerce, driving both brand awareness and revenue. To help mar...
Search
Written by Ali Grant, founder, Be Social  Influencer marketing has grown to be a key awareness tactic for many brands. From paid programs to organic gifting, collaborating with influencers has b...
Read More...
In a new journal section, we're highlighting the latest experiential events of note by top minds in the industry. Check out the Hulu's How I Met Your Father Consumer Activation by 3CS below.  ...
Read More...
In a monumental partnership ideated and developed by creative consultancy 5CRYPTO, The Council of Fashion Designers of America (CFDA), The Sandbox and Polygon Studios are collaborating to bring Ame...
Read More...
Coachella, once dubbed the ‘Influencer Olympics’, is about to be staged for the first time since 2019. A lot has changed in the interim, not least the explosion of TikTok. Sedge Beswick, the CEO an...
Read More...
Award-winning public relations and digital marketing company First and Last PR hosted “Cake & Cocktails: Untold Stories from Today’s Biggest Leaders in Beauty & Business” virtually on March...
Read More...
In order for any brand to make a splash, the marketing team must hit the ground running, moving fast but with focus. For Albert Chong, VP of digital marketing at ILIA Beauty, scaling is all about s...
Read More...

Contact The PR Net

×