Tinsel Experiential Design had the honor of partnering with DC-based Impactual to strategize, plan, design, and produce a highly anticipated celebration for 3,000 democracy heroes – campaign staffers, poll workers, volunteers, activities, and political leaders who worked tirelessly during the 2020-2021 election cycle. This party, hosted at Audi Field, was designed to be a joyful, colorful expression of gratitude, a moment to recharge for the races ahead, and a reminder that we can all do great things if we work together.
The evening was kicked off by the brilliant brass and drums from the Eastern High School Marching Band and a very warm welcome from Impactual’s President, Ashley Spillane. The party continued with musical sets by LA’s DJ SOSUPERSAM, Lil Jon, and QuestLove – and with appearances by Stacy Abrams, Kerry Washington, Martin Luther King III, Ilana Glazer, David Hogg, Whitney Port, and Alicia Menendez. Other political leaders in attendance included Senator Chuck Schumer, Congresswoman Lauren Underwood, Senator Mark Warner, Congressman Ruben Gallego, among others.
Throughout the night, guests were encouraged to explore a number of themed activations, immersive photobooths, and stations to write thank you notes to other democracy heroes in the community. Midfield, party-goers were invited to add flower stems to a massive “Thank You” wall, symbolizing how every small action contributes to a beautiful larger picture.
The main stage was decked out with a mega-sized gold megaphone overflowing with flowers, inspired by the party’s bold logo branding. Following a raucous dance set, the night was capped off by a rallying cry and dazzling fireworks display.