The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
Experts predict that NFTs (non-fungible tokens) will be a lasting trend in technology, and they have already permeated industries including art, music, fashion and sports. As such, we hosted a digi...
Meet Michelle Bondarchuk, a now Miami-based PR and event pro. Michelle got her start in the beauty and fashion public relations world, on both the agency and brand sides. Her later experience in ed...
So many emails hit our inboxes on a daily basis, we welcome a great newsletter into that work-centric mix. From fashion intel and lifestyle musings to wanderlust-inducing travel guides, the best ne...
Fall events have been in full swing, with safe social gatherings happening from NY to LA and everywhere in between. One of the fun parts of being back to attending IRL outings has been tasting the ...
Meet Ashley Roberts, Director of Special Projects at Brooklyn co-working space Camp David. Ashley turned her love for photography and all things visual into a career in events and production, and c...
Ekta Yadav launched her podcast, Skincare Anarchy, to provide everyone in the cosmetic, beauty and skin care world with industry intel straight from the source. Ekta speaks with industry pros, from...
