The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
Despite the pandemic and transatlantic borders being shut, London-based W Communications opened their New York office in February 2021. Since then, the agency has grown their retained client ba...
Celebrating 15 years in the business, SHADOW continues to experience significant growth with the addition of several global-scale brands across categories, specifically within its luxury portfo...
There’s no denying the magnitude of Detroit’s deeply rooted arts and culture, which effectively make the city into the tight-knit community it is. Over the last couple of years, there have been a m...
Following a successful debut in 2021, The PR Net is excited to release the second annual ‘The PR Net 100’ list recognizing talent, innovation and influence in the PR agency world.
This year, The...
Art Market Hamptons returns to the East End for its 12th edition, beginning with a VIP preview on Thursday, August 11th and running through Sunday, August 14th The fair is the Hamptons’ premier sho...
Luxury brands aren’t exactly known for coloring outside the lines when it comes to their marketing strategies. While it makes sense that brands steeped in tradition don’t subscribe to trend-driven ...