The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
The Brand Guild offers their clients services across public relations, marketing, events and creative – which means their team must be highly collaborative. As such, the agency has taken a cue ...
It’s already been quite a year for 5WPR. The agency kicked off 2022 by opening up an office in Miami, their second location (fitting, as 5W was recently named on a ‘best workplaces’ list). They...
Rachel Krupa launched Krupa Consulting in 2010, backed by her longtime tenure as a force in culinary, hospitality and wellness communications. Since then, her agency has curated a client list o...
Industry vets Sunny Jenkins, Eric Green and Wally Hasselbring launched The Right Now a little over a year ago, but you’d never know that if you saw their campaigns for clients across lifestyle,...
For 30 years, Kaplow has been a respected name in the PR world, and by consistently fine-tuning its approach to performance PR in order to meet clients’ needs, they continue to solidify their s...
Founder Laura Bindloss took Nylon Consulting to a new level this year, launching a new, YouTube-first media brand called Designer Home Tours – which hit one million views in just over three mon...
