Having supported over 400 B2B tech firms since its inception, 10Fold Communications has become a go-to agency for this discerning client segment thanks to its dedication to fostering a powerful team. This past year, the agency invested in training software that helps lead to quicker promotions, increased client satisfaction and upskilled staff. They invested in third-party training and certifications from organizations such as Hubspot, KCG analyst training and crisis communications training, and Duarte Speech Coaching, plus started building a software solution to replace typical month-end reporting and cover any timeframe with the push of a button. The agency also expanded its capabilities to help more innovators change the world. Senior VP Nina Gill expanded operations with a new practice around healthcare and health-tech, and her group has become the agency of record for a multi-billion dollar health-tech client, along with many others. Leaders Caitlin Haskins and Kimberly Diesel expanded the company’s presence in Austin and San Diego, respectively. In addition to geographic expansion, 10Fold expanded services by adding social media offerings and partnering with HubSpot to augment demand generation teams to track the impact of the agency’s PR and social media initiatives to meet sales engagement goals. The agency has had a momentous year of innovation and growth with 18 new digital clients in 2022.
Leadership team:
Susan Thomas, CEO
Notable long-term clients:
AttackIQ, Itron, ParkourSC, Jumio
New client wins:
Cloudsphere, Oomnitza
How is the agency advancing DEI in the industry?
“Founded by a minority in business (a female owner), 10Fold understands the strength of cultivating a sense of empowerment and belonging at work. We aim to foster an inclusive environment through educational team-bonding exercises highlighting the diverse cultures of our wonderful employees. This year, our virtual company offsite immersed employees into a cultural melting pot through a series of team-based competitions. Employees of multiple races, ethnicities, genders and sexualities teamed together to complete a series of culturally educational trivia questions, highlighting their unique personal experiences and improving fellow 10Folders’ knowledge of their co-workers' distinctive traditions and diverse backgrounds. Our offsites transparently go through all the aspects of the business and give everyone a chance to contribute, offering their thoughts and ideas of where we might improve and how we might go forward. Through learning and engaging with our employees, 10Fold strives to create an environment where each individual feels comfortable presenting their authentic selves. Not only are we committed to providing equal opportunities to all employees and potential candidates, but we also devote our efforts to continue improving our company culture through the educational enrichment of our employees' unique history and experiences.”
Female-founded creative marketing and communications agency Blended Strategy Group is a go-to firm for clients seeking experts in celebrity procurement, influencer marketing, PR and social media – and this year saw team growth to match their high demand. The LA-based agency recently bolstered its social media division with 40 percent growth in the team, including both digital brand agency and talent representation experience. Blended Strategy Group also nearly doubled the size of its PR division and expanded its senior leadership team with the hire of Ryan Clark as VP of Marketing Communications and PR. The team saw a longtime project come to life this year: the agency launched GXVE Beauty by Gwen Stefani in March 2022 after helping develop the brand over the past four years in collaboration with Gwen and New Theory Ventures. The team obviously puts the time in, and agency leadership takes note; Summer Fridays are offered year-round to afford the team an opportunity for work/life balance.
Leadership team:
Allison Statter, CEO
Sherry Jhawar, President
Notable long-term clients:
OLLY, NuFACE, Bliss
New client wins:
Shake Shack, Rael, GXVE Beauty by Gwen Stefani, Mane Addicts
How is the agency advancing DEI in the industry?
“Blended Strategy Group is dedicated to hiring and retaining diverse team members of all races, genders and sexual orientations. Over 40% of the senior leadership team, and over 30% of BSG staff, identify as people of color. The team honors and celebrates meaningful cultural moments to shine a light on the team’s unique backgrounds and to serve as moments of reflection (i.e. Diwali, Children’s Day, Juneteenth, etc.).”
