The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
FITZ & CO has been at the forefront of contemporary art and culture communications for over two decades. Today, that looks like collaborating with industry leaders to minimize the gap betwe...
From the BACARDI Winter Summerland Times Square takeover to Iris Apfel’s 100th birthday celebration at Central Park Towers to Fairmont’s ‘The Grandest of Feelings’ activations in NYC and Dubai,...
Evins has been an industry leader for decades, but what sets the agency apart today isn’t just storied heritage – it’s the leadership's commitment to thinking outside the traditional PR box. Mo...
James Curich and John Weiss stay on the pulse of what’s innovative in the world of PR, and adjust their agency strengths accordingly. Case in point: they have increased their offerings in the d...
Beauty PR mainstay Bold PR has been strategically focused on increasing its scope of work with existing and long-term clients this past year, and their efforts have been met with great success....
An entirely female-founded company with an all-female staff, The Oriel Company may have only launched in 2020, but they have already seen massive success representing top names in music and fil...
