The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
A self-proclaimed new-gen agency, the Platform PR team doesn’t consider themselves publicists: they’re brand strategists. Their approach has garnered them an impressive client list of esteemed ...
The No. 29 team has been focused on sustainability and impact since the agency’s launch almost a decade ago, and today their offerings are more top-of-mind than ever for brands and organization...
Nestled in their new Chelsea, NYC office, the LaForce team has been busy, as an influx of new business and internal growth led to an agency-record topline revenue growth of 54 percent in 2021. ...
The past year was a pivotal one for DKC, as it was the most successful year in the company‘s history. In addition to significant growth across multiple industry sectors and media platforms, the...
After two decades in the business, Cashman & Associates founder Nicole Cashman knew where to best invest after the pandemic: in her agency’s internal team. Cashman & Associates now offe...
To best serve top-tier beauty and lifestyle clients, LA-based Agency Guacamole builds internal centers of excellence around its most in-demand services, making both client engagements and exter...
