The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
If you take a quick survey of the current buzziest brands, you’ll likely find Infinity Creative Agency is responsible for their PR and comms work. From launching the Amazon influencer program t...
This year, Factory PR put an emphasis on expanding its service offerings to incorporate multiple industries and cultural zeitgeists. Outcomes include expanded social media storytelling capabili...
When it comes to launching brands from zero to cult-favorite status, Derris is the authority. Innovative clients including Warby Parker, Glossier, Good American, SKIMS, Supergoop! and more are ...
It’s been a big year for the hospitality pros at bread & Butter (b&B). Within the last year, the agency opened offices in Atlanta, Denver, Washington D.C. and Newport, bringing the comp...
If you’re looking for design style and innovation, look no further than DADA Goldberg. In addition to supporting a roster of global design, architecture and lifestyle brands, the agency has exp...
Starting as a two-woman team, Jennifer Bett Communications (JBC) has been nationally recognized for their work as a boutique women- and minority-led agency. Founder Jennifer Meyer and partner M...
