Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
The stage is set for the emergence of a new multicultural market in the United States, underscoring the power of impactful and authentic marketing campaigns that resonate with diverse audiences. To...
This week, we had the opportunity to explore Chicago's dynamic marcomms scene and connect with the professionals who are making an impact both locally and beyond. We spoke with local industry leade...
Step into the most anticipated hospitality and culinary openings of late, and get a sneak peek of the exciting venues set to open their doors this year. Ideal for hosting everything from press days...
As the world turns its attention to the Paris 2024 Olympics, brands have a unique opportunity to shine on a global stage. From leveraging social media buzz to creating captivating campaigns, we’re ...
In the realm of events and experiential marketing, creativity reigns supreme. If you’re looking for fresh ideas to ignite your next campaign, you’re in the right place. Check out these standout act...
For the second iteration of our ‘Publishing POV’ fireside chat series, we tapped Deanne Kaczerski, Editor in Chief & Global VP of Digital of Travel Curator. With over 500,000 high-net-worth sub...
