Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
As Threads hit 200M users, SEEN Connects explored how brands can use Threads to foster community, boost engagement and amplify key messages. Read on to learn why the team recommends you don't sleep...
Over the past year, the entertainment industry saw a surge of standout PR campaigns that captured attention with their creativity and impact. Ronn Torossian, founder of 5WPR, takes a closer look at...
This week, we got a look at the experts’ playbook for strategic crisis communications. We heard from industry vets Alecia Pulman, Partner at ICR, and Melissa Conner, Partner & Managing Director...
Per the pros, today’s design trends are embracing minimalism, sustainability, and creative innovation. From bold forms to eco-conscious designs, these trends reflect a blend of tradition and modern...
In today’s PR landscape, navigating tight budgets while still achieving impactful results has become an art form. Brittany Sykes, founder & CEO of Brittany Sykes PR, shares her insights on how ...
Navigating social media can be overwhelming for most of us, so imagine the weight when it’s your full-time job. Recognizing the unique challenges of managing social as a career, Kati Hammon, Senior...
