The PR Net

Journal

How PR Pros Need to Serve as Creative Consultants for a Successful Campaign

The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.Walker Hotel Tribeca 'Peach Fuzz' Pantone roomAt the core of PR, it’s all about storytelling. That’s always been true, but i...

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The PR Net 100: Hello PR Group

Hello PR Group Helmed by Erik Perez and Marisa Jones Issa, Hello PR Group is a communications and strategic brand development firm based in Los Angeles. The agency works with clients across desi...

The PR Net 100: KWT Global

KWT Global KWT Global is a leader in brand strategy, public relations and social media that works alongside its consumer specialty agency HL. The agency has offices in New York, Los Angeles, and...

The PR Net 100: THE CONSULTANCY PR

THE CONSULTANCY PR Lauren Urband founded THE CONSULTANCY PR in 2015, the culmination of years spent working for some of the most highly regarded PR firms in Los Angeles and New York. A leader in...

The PR Net 100: ASTRSK

ASTRSK Elliot Tomaeno held posts at PR agencies from NY to LA, London to Paris before founding his own shop, ASTRSK. Tomaeno, who was named on Forbes’ 30 under 30 list, started ASTRSK to pro...

The PR Net 100: H&S

H&S H&S founder Elizabeth Harrison has positioned her communications agency to be as much of a leader in PR as a cultural force. Service-wise, the company supports clients across fashion...

The PR Net 100: Praytell

Praytell International communications agency Praytell has had a busy year on all fronts. In addition to its six US offices and one London space, the firm just opened a new outpost in Melbourne, ...

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