The PR Net

Journal

How PR Pros Need to Serve as Creative Consultants for a Successful Campaign

The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.Walker Hotel Tribeca 'Peach Fuzz' Pantone roomAt the core of PR, it’s all about storytelling. That’s always been true, but i...

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The PR Net 100: Linda Gaunt Communications

Linda Gaunt Communications Linda Gaunt spent her career working in fashion PR at major names including Giorgio Armani, Bergdorf Goodman and Saks Fifth Avenue. It’s no wonder then that her namesa...

The PR Net 100: CURICH|WEISS

CURICH|WEISS Co-founded by James Curich and John Weiss, CURICH|WEISS offers services across public relations, digital marketing, corporate communications and influencer marketing. The team brin...

The PR Net 100: Factory PR

Factory PR New York and LA-based communications agency Factory PR supports clients across tech, wellness, fashion and beauty – and has introduced several new disciplines to its services. Mos...

The PR Net 100: Articulate Productions

Articulate Productions Articulate Productions has long represented some of the biggest names in the spirits world. Most recently, the team supported Basil Hayden's new brunch program with At...

The PR Net 100: The Brand Guild

The Brand Guild Founded by Barbara Martin and Jayne Sandman, The Brand Guild is a team of experts across PR, marketing, events, social media, branding and creative. The award-winning agency has ...

The PR Net 100: BPCM

BPCM Strategic communications agency BPCM has been an industry leader since its launch in 1999. The forward-thinking firm’s lengthy client roster includes brands across luxury lifestyle categori...

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