We are currently looking for an Account Executive to join our Miami team!
Responsibilities:
-Manage daily activities on accounts
-Serve as the primary day-to-day contact for media and clients
-Write media pitches, press releases, media alerts, biographies, newsletters, etc.
-Secure consistent and quality media placements with active pitching
-Develop and maintain solid media relationships with journalists, bloggers and social media influencers, especially in the design, real estate, hospitality and lifestyle realm
-Align clients with like-minded brands for media and revenue-driving collaborations
-Maintain client relations through meetings, conference calls, events, general contact
-Display clear understanding of client expectations and goals
-Prepare and present meeting agendas, notes, reports, etc.
-Recognize and call attention to potential client opportunities for improvement
-Assist with developing first drafts of strategic, creative and integrated PR initiatives
-Vet media and influencer requests on behalf of clients
-Stay up to speed on current industry news and trends
-Monitor and engage on behalf of clients in digital media space, as appropriate
-When needed, assist with organizing and attending events
-Perform in-depth research and analysis of clients (audits)
-Manage client social media accounts
-BA or BS in related field
-Minimum two-year related experience in hospitality, travel, F&B, lifestyle PR and/or residential real estate
-Knowledge working with NYC, CA, Texas, The South and South Florida media markets
-Knowledge working with national media in travel, lifestyle, wellness, design and F&B
-Agency experience is required
-Strong verbal and written communication skills
-Proficient in AP style
-Proficiency using Cision/Cisionpoint, Meltwater, Google Analytics, MS applications, news wires
-Working knowledge of social media networks (Instagram, Facebook, Twitter, LinkedIn, etc.) and social media content scheduling platforms, like Hootsuite
-Ability to assist clients with developing strategies and content on these platform
-Understanding of brand partnership development and strategy
-Familiarity with industry-appropriate thought leaders and influencers