Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
Nike Communications has had a booming year to date, from earning Grey Goose vodka the #1 share of voice against its competitive set for the entire year, to launching the brand’s multi-year part...
Since its launch in August 2019, Maverick Creative has been hard at work solidifying its position as the lifestyle agency for brand-level communications, and the boutique agency has had major n...
The PR and influencer marketing pros at Communité had their hands particularly busy this year, especially in navigating Hill Home House through its giant viral success of the Nap Dress (and the...
A leader in travel-focused public relations, founder Laura Davidson built her eponymous agency back even stronger post-pandemic – and 2022 is looking like their best year yet. LDPR has secured ...
If you’re seeking success at the intersection of marketing and Web3, look no further than Akbar Hamid. His first agency, 5th Column, is well-known for its work with global luxury brands and con...
From some of the most loved luxury hotels in Puglia, Italy to elevated dining in New York City, Jessica Aufiero’s agency has long represented top hospitality, culinary and lifestyle clients. He...