The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
From new platform launches to pop culture phenomena, this year saw no shortage of trends and transformative shifts in social media. Demonstrate's latest report dives into some of those key moments ...
Cracking the code to being successful on TikTok is no small feat, and the introduction of features like TikTok Shop and long-form content have further complicated the strategic landscape. We hosted...
There's still time to get everyone on your holiday shopping list something thoughtful. From unique gifts for the home to presents that encourage hobbies new and old, the below roundup covers the ba...
San Francisco-HQ’d agency af&co. and their sister agency, Carbonate, released their annual Hospitality Trends Report, which highlights the latest in food and beverage, plus what is expected in ...
To celebrate the premiere of The Santa Clauses Season 2, Disney+ partnered with 3CS Productions and creative agency Campfire to bring the North Pole to Westfield Century City in Los Angeles. 3CS tr...
Heading to Miami Art Week? While you'll have no problem finding art to see, things to do or places to visit, you might have trouble narrowing it down. Enjoy the vibrant cultural scene through our c...
