POSITION: DIRECTOR, HOSPITALITY DIVISION COMPANY
OVERVIEW: M18 is a leading public relations company specializing in the intersecting fields of hospitality, real estate and design. With a unique understanding of today's cultural, business and media landscapes, our mission is to develop and execute strategic, high-impact public relations campaigns that engage the public with compelling and meaningful storytelling. We represent a high-profile group of the most innovative companies, projects and people within our areas of focus. While our projects are diverse in concept, scale and location, each of our clients has a distinct vision that influences and inspires, shaping their industry and the culture at large. From pioneering hotels with award-winning food and beverage to sky-grazing residential towers that have transformed the urban fabric, we are committed to bringing their stories to the forefront.
POSITION OVERVIEW: M18 is currently seeking a director to contribute to client work on some of the leading hospitality and food & beverage projects in the country.
RESPONSIBILITIES: Spearhead from immersion an effective press campaign — including the creation of press assets, client coordination and team management Develop client strategies and creative story angles while securing coverage in print and online media outlets Lead client interactions on a daily basis and keep them informed of M18’s initiatives and progress Create and/or edit press materials and other collateral for M18 and for clients Assist in the development and mentoring of junior staff in the hospitality group Maintain strong relationships on behalf of the company with the media who cover our areas of focus Develop accurate, relevant and timely content for pitches and media distribution based upon our portfolio of clients and their needs Manage daily workflow across multiple projects and account teams Produce strategy recommendations in a timely and efficient manner Understand each client’s brand strategy and develop a PR program, including appropriate message points, that aligns with the brand platform and target market Ensure a collaborative environment that fosters and values partnerships, diversity and differing perspectives
REQUIREMENTS/QUALIFICATIONS: 7+ years of relevant PR experience (hospitality, food, travel, design, lifestyle) Great storytelling, writing and presentation skills Strong editorial contacts in all relevant media Strong attention to detail and interpersonal communication skills Ability to manage multiple projects with competing deadlines or priorities Ability to balance strategy with execution Desire to work and thrive in a fast-paced environment Personal interest and passion in the world of Hospitality