TURNER, a full-service public relations, social media, content and digital communications agency specializing in travel and lifestyle brands, is seeking a Social Copywriter to join our digital team in New York City. At TURNER, we’ve built our business around innovative brands. With a 20+-year history launching wellness, fashion, outdoor and travel campaigns, our passion translates to trusted relationships and outstanding results. Named by Outside Magazine as one of the 50 Best Places to Work in 2018, we are the niche agency that speaks to each of our core audiences with equal authenticity, because we come from inside the industries we represent. We’re relentless about strategy and smart engagement. We capitalize on our clients’ brand positioning, helping to broaden consumer awareness and cement their future. Our national footprint consists of offices in New York, Denver, Los Angeles, Chicago and Miami.
We’re looking for someone who lives and breathes social media. The latest hashtags, the freshest memes, the newest trends – they’re all in your arsenal. As TURNER’s Social Copywriter, you’ll be responsible for ongoing social content and campaigns in the travel and lifestyle spheres. The role requires a winning combo of quick-wittedness and long-term strategic thinking, as you develop timely concepts and consistently high-quality content across an array of social media platforms. Strong writing skills are a must as well; just because it’s on Instagram doesn’t mean the rules of grammar go out the window. Finally, you’ll need the ability to communicate effectively with TURNER’s in-house creative team, our clients and relevant target audiences. Because in the end, it’s all about communicating.
Write and produce engaging social content and campaigns across various social networks for multiple brands
Optimize social media posts (language, tone, message) based on target audience behavior
Ensure that brand guidelines and messaging directives are embraced and adhered to in all executions
Work collaboratively with digital and PR team members, as well as clients, to develop strong integrated campaigns
Execute writing requests with accuracy, producing zero errors in work (all client edits are implemented correctly, spell check was run, facts were confirmed)
Work autonomously on short and longform content assignments, at times with tight deadlines
Contribute to online community management effortsRespond to all requests and communications in a timely and thorough manner
Edit and proofread material as demand and scheduling requiresMaintain up-to-date knowledge of the travel, lifestyle and social media landscapes, including brands, trends and influencers
Nice to Haves (if you happen to check any of these boxes, please let us know)
Experience in the industries we represent: travel, lifestyle, fashion, outdoor, wellness, etc.
Ability to concept engaging images and write video scripts (both short and long form)
Experience being client-facing and able to network with other industry professionals; the ability to explain and present your creative work in a compelling way
Creative skills outside of writing; photography, design, video editing, drawing, painting, etc.
Experience managing influencer programmingBilingual skills (please share what level)
For immediate consideration for this position, please submit your resume, cover letter and any additional information you think is valuable.
Please, no phone calls – however, we’re open to any other creative communications you may want to try.
TURNER is an Equal Opportunity Employer.