The PR Net

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Announcing The PR Net Tech Demo Summit: May 14, 2025, in New York City

Tech Demo Summit | The PR Net Learn the Technologies Redefining Marketing & Comms in the Era of AI Marcomms professionals are increasingly only as successful as the technologies that enable them: from creator marketing, media outreach, campaign measurement, social media marketing, workflow management and demonstrating ROI, it’s essential to harn...

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Five Steps for Crafting a Strong Brand Identity, from Voice to Visuals

Creating animpactful brand identity is something of an art form, and one that can help your brand not only stand out, but also resonate with the right customers. From defining your voice to pinpoin...

The Nuances of Marketing International Brands in the US

Breaking into the US fashion and luxury space requires strategy, and if your brand is coming from abroad, it requires a specific expertise. After a long comms career both in-house and agency side, ...

How to Break into Broadcast

Have you had a tougher time breaking through broadcast media lately? If so, you're not alone. The Inkhouse team tapped parent company BerlinRosen's Peter Drummond, VP, and Adriana Guzmán, booking d...

Transforming UGC Into ROI: The Secrets of Effective User-Generated Content

User-generated content is always a win for brands, especially if you know how to make it go a long way. Keep reading for the Evins Communications team's breakdown of how to make the most of your us...

Guide to Armory Week 2023

Armory Week is upon us, and this September, there's no shortage of art to see and events to attend. As such, we've put together our annual guide to the week's happenings, with industry insiders' re...

Fall Beauty Buys to Keep that Summer Feeling

Saying goodbye to summer is always bittersweet, but this year we’ve figured out how to beat the end-of-season blues, at least in our beauty routines. From fragrances to haircare, skin salves to dev...

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