The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
In an era where news consumption habits rapidly evolve, understanding your audience's preferences is essential. BerlinRosen’s Adriana Guzman, Director of Booking, shares insights to help you ident...
We got the inside scoop from the media side in our interview with Vanessa Gordon, CEO & Publisher of East End Taste, starting with her journey from freelance writing to founding a thriving publ...
As our PR Net Canada chapter has grown, we’ve had exciting insight into the client work and talent management strategy that makes the local industry thrive. Get to know some of the key players belo...
The latest beauty trends are a reflection of the season, from being skin care savvy at home to incorporating pops of spring color and signature scents to your routine. Read on for the experts' take...
FINN LUXE, FINN Partners’ Global Intelligence and Mintel have released their Luxury Playbook, a report offering insights into the challenges and opportunities across the luxury sector right now. Re...
Spring has sprung, so it’s time to freshen up our wardrobes and prep for sunnier days ahead. Whether you’re looking for pieces to liven up the in-between season, or are ready to go full spring-summ...
