Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
On the heels of our panel around working with diverse content creators, we heard from the team at Julius, an influencer marketing software solution, about their new initative, #InfluencersForInclus...
Written by Kamil Tyebally, founder, Early Spring
Commerce is colorful, and each year it gets more colorful. For-profit companies innovate constantly: new attitudes, new channels, new products, n...
Contributed by CADA Consult
In 2020, we saw conscious consumers beginning to shape the future of sustainable fashion and the industry as a whole. According to Lyst Insights, the term “slow fashi...
Contributed by CADA Consult
Marketing is a very diverse field. Some companies believe in just using brand marketing, others swear by channel marketing. In fact, there are over 100 different type...
Looking to add a beautiful pre-owned piece of jewelry to your collection? Navigating this space can be fun and exciting, especially the part where you discover gorgeous gems and the stories behind ...
Meet Kristin Moller, Senior Vice President at J Public Relations. Having recently moved from NYC to Toronto to head up the agency's new office there, Kristin gave us an inside look at why it's a sm...
