Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
You’d be hard pressed to find someone not nursing a major travel itch right now. While some restrictions have been lifted, we still have a ways to go from the world being wide open again. In the me...
Meet Michelle Songy, the founder of Press Hook. A unique platform rethinking the way brands and media connect, Michelle launched the company after personally experiencing the disconnect between the...
The dynamic nature of social media has always been fast-paced, but the pandemic seems to have further accelerated its growth, adoption and innovation. It makes sense that at this digital-centric mo...
Oliver Hicks opened North Six in 2001 out of his apartment in Williamsburg on North 6th street. Over the 20 years he has built North Six into a global agency with offices in NY, LA, London, Paris, ...
Meet Dera Lee, the Brooklyn-based founder of her namesake event design and production company, Dera Lee Productions. The award-winning event pro worked for some of the top event planning companies ...
There’s been a lot of buzz about Texas of late, with droves of people packing up to move there from all over the US. We spoke with a few of Texas’ PR power players to uncover the allure of the big ...