Where is Jannik Sinner when he’s OOO? Out on the ocean, of course. As Global Brand Ambassador for Explora Journeys, the tennis champion has already discovered the Ocean State of Mind, so when it’s time to switch on his out-of-office mail reply, he has only one destination in mind.
Filmed in July 2026 during EXPLORA III’s special Prelude Journey, the new Out of Office campaign marks a special milestone: Jannik was welcomed onboard as the very first guest of the newest ship in the fleet. Created in collaboration with McCann Paris under the creative direction of Carmen Saenz de Tejada, the campaign explores a playful perspective on performance, showing how slowing down and taking time to recharge is a vital part of performing at your best.
With a playful twist on Jannik’s life away from the tennis court, the campaign reveals a more relaxed side of the champion as he embraces the freedom of life at sea. As Jannik narrates his OOO while enjoying slow mornings with a coffee and an ocean view, savoring exceptional dining and taking time to switch off and find his own rhythm, it becomes abundantly clear that escaping with Explora Journeys is all about freedom of choice and the luxury of flexibility.
Building on Explora Journeys’ Maybe campaign, which challenged traditional perceptions of ocean travel, Out of Office brings a fresh and playful interpretation to the brand’s Ocean State of Mind philosophy.
Anna Nash, President, Explora Journeys, said: “We have never been more connected or accessible, even when we are out of office. The boundaries between work and personal life are increasingly fluid, giving us greater flexibility but also placing more demands on our time. Time has become one of our greatest luxuries, and having the freedom to choose how we spend it has never been more valuable.
“With Out of Office, we wanted to reflect this modern reality with a sense of humour. It is not about disconnecting, but about having the freedom to decide when to be connected, when to explore, pursue our passions, or simply do nothing at all. The ocean offers the space and freedom to find your own rhythm, on your own terms. Jannik reflects this balance perfectly, understanding that exceptional performance requires both dedication and time to recharge.”
The campaign plays on the contrast between Jannik’s dedication to his sport and the importance of taking time away from competition. As he describes what sounds like a demanding training program, the film reveals a rather different routine – one of relaxation, discovery and enjoying life at sea. It is a playful reminder that time to recharge is just as important as the work that goes into performing at your best.
Jannik Sinner said: “People often talk about the work you put in on the court, but nobody talks about the work you do off it – knowing when to stop, when to step away and when to just breathe. You cannot push forward every single day without a pause. The finest performances come from balance, and sometimes the most disciplined thing you can do is give your mind the time to reset.”In the campaign, Jannik signs off his Out of Office with a characteristic touch of wit: “I will return, when I return.” It is a playful nod to the campaign’s central idea. While this is Jannik’s own interpretation of being Out of Office, the narrative ultimately turns outward, leaving viewers with one question: “How do you Out of Office?”
Explora Journeys premiered Out of Office during an exclusive evening at the historic Società del Giardino in Milan, in the presence of Jannik Sinner and members of his team. Hosted by Anna Nash, President of Explora Journeys, the evening brought together select media and friends of the brand for the unveiling of the new campaign, before continuing over an intimate dinner and an evening of conversation and celebration.
Image courtesy of Explora Journeys
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