B Public Relations (BPR) has added two clients to its tourism and hospitality-focused portfolio: the destination of Cody Yellowstone and Miami-based multi-unit donut brand The Salty. BPR will support local, regional, and national media and influencer relations for both brands.

BPR will showcase Cody Yellowstone’s vast communities through traditional media outreach, FAM hostings, crisis communications, influencer relations, and more. For The Salty, BPR will promote the brand’s 20+ community cafes as well as future locations, while also supporting brand partnerships and influencer collaborations.

Cody Yellowstone encompasses the quintessential northwestern Wyoming towns of Cody, Powell, and Meeteetse, as well as the valley east of Yellowstone National Park. The destination offers access to the quieter entrance of the country’s first national park and large parts of Shoshone National Forest, America’s first national forest, perfect for endless activities such as rafting, hiking, horseback riding, wildlife photography, stargazing, ice climbing, and more. Founded by iconic frontiersman William Frederick “Buffalo Bill” Cody, the region is known for nightly summer rodeos and genuine cowboy culture; authentic guest and dude ranches; welcoming main streets and historic ghost towns; Smithsonian-affiliated museums and cultural institutions; and four seasons of adventure that reflect the untamed and true spirit of the American West.

The Salty is a modern donut brand that originated as a pop-up shop out of a 1950s camper. Founded in Miami in 2015, The Salty currently serves premium baked goods and coffee at 20+ community cafes in eight states. The ever-changing seasonal menu focuses on signature 24-hour brioche donuts made with real ingredients, and the robust coffee program features ethically sourced beans and house-crafted clean-label syrups. Follow the brand @thesaltydonut on Instagram or visit saltydonut.com to learn more.