Forget Front Row: KCMConnect is Taking Fashion Week First-Class

Award-winning Los Angeles-based PR and marketing agency, KCMConnect, is excited to announce its annual Gifting Suite, taking place during New York Fashion Week. This event is by appointment only on September eighth in the heart of Midtown Manhattan.

This year’s theme is KCM Air, showcasing an immersive, airport-inspired gifting experience designed to host editors, influencers, and tastemakers for star treatment during hectic New York Fashion Week festivities. The space will be designed to look like a first-class departure lounge and allow invitees to discover a curated lineup of over 40 fashion, beauty, wellness, and lifestyle brands.

This year’s participants include Ardell, Armra, Beekeeper’s Naturals, Beis, Billie Gene, Bio-Oil, Boka, DIFF Eyewear, Drumroll, Foreo, Frozen Bean, Glow Recipe, GiGi Spa, Grüns, Ha.routine, HeyNu, Himalaya, ILIA, Just Ingredients, J-Bar, k2o by Sprinter, KokoandKarma, KORRES, Lanolips, L’ANZA, Lifeway Kefir, Macademia Beauty, Mino, Octavia Morgan, O Positive, Pashion Footwear, PIXI Beauty, Product Society, Roc Skincare, Shampoo Hotel, SKIN1004, Smart Sweets, Super Egg, Supergut, Sleep or Die, Tower 28, and Zenwise. The agency’s 2025 New York Fashion Week showroom, Front Row, totaled over 80m impressions on social media and won The PR Net Next Gen Award for 2026.

This comes during a noteworthy year for New York City, as the cultural landmark welcomed a remarkable lineup of memorable moments such as the U.S. Open, the Knicks Playoff run, and the highly anticipated return of the FIFA World Cup. New York Fashion Week has remained the city’s premier fashion event, with September’s Fashion Week acting as the mecca for many established and emerging brands to showcase what’s next.

“New York Fashion Week has become increasingly competitive, not just for designers, but for brands trying to capture the attention of editors, influencers, celebrities, and tastemakers during one of the busiest weeks of the year,” says Kristina McInnis, CEO of KCMConnect. “Our annual gifting suite is designed to cut through that noise by creating something more intentional. Rather than competing for another fleeting moment on an already packed schedule, we’re giving guests a space to slow down, discover brands in a meaningful way, and build genuine relationships. As the industry becomes more saturated and attention becomes harder to earn, we believe the brands that create memorable, relationship-driven experiences are the ones that ultimately stand out.”

The agency also has plans to host two curated gifting suites in 2027, each one timed to a major cultural moment: one for next year’s Coachella and one for next year’s New York Fashion Week. These suites are built with community-building, storytelling, and meaningful connection in mind.

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