Dermatologist-developed luxury skincare brand Virginskin has officially launched on Nordstrom's website, marking the brand’s largest retail expansion to date and introducing its signature Daily Glow Active Hydrator to a new national audience. The partnership brings Virginskin’s approach to high-performance, simplified skincare to Nordstrom’s discerning beauty customer, with its hero formula available in two sizes alongside a Nordstrom-exclusive set.
Born inside a Manhattan dermatology practice more than 50 years ago, Virginskin was created by dermatologist Dr. Albert Lefkovits as a soothing treatment for patients recovering from laser procedures. Over time, patients began noticing an unexpected benefit: skin appeared smoother, firmer, more hydrated, and more radiant. What began as a post-procedure cream quietly developed a cult following among New York patients.
Today, founder and CEO Andrea Lefkovits, who personally used the original formula for more than 20 years, has transformed her family’s dermatological legacy into a modern skincare brand built around the philosophy that one intelligently formulated product can address multiple skin needs at once.
At the center of the brand is the Daily Glow Active Hydrator, a next-generation moisturizer that goes beyond traditional hydration. Rather than functioning simply as a final moisturizing step, the formula combines 4% niacinamide, an advanced peptide complex, polyglutamic acid, squalane, and a proprietary blend of Provençal botanicals to simultaneously hydrate, support the skin barrier, improve the appearance of texture, and restore luminosity. The formula’s 4% niacinamide concentration is double the active level traditionally used in many formulations, while polyglutamic acid acts as a powerful humectant to help attract and retain moisture.
The result is an “active hydrator” designed to bridge the gap between treatment and moisturizer, delivering the sensorial experience of a luxury cream while incorporating targeted actives traditionally associated with treatment-focused skincare. The Nordstrom launch builds on a period of significant momentum for Virginskin. After establishing a loyal following through its Manhattan dermatology roots and direct-to-consumer business, the brand expanded its availability through Amazon. The addition of Nordstrom represents the brand’s most significant retail partnership to date.
To celebrate the launch, Nordstrom will also offer an exclusive Virginskin set, which includes a cosmetic bag featuring the 1.7 oz. Daily Glow Active Hydrator, 0.5 oz. Daily Glow Active Hydrator, and a gua sha, bringing together the brand’s signature formula in both full and travel sizes.
Image courtesy of Virginskin
