CLD PR is excited to announce its representation of INERTIA.

Driven by a shared passion for addressing the challenges women face monthly, four young women joined forces to establish INERTIA Lab. Led by Hyoyi Kim, these women recognized the lack of satisfactory solutions. They embarked on a two-year journey to develop an absorbent material that prioritizes both women’s well-being and sustainability. In 2021, their efforts culminated in the launch of INTERTIA, a company offering organic cotton sanitary pads infused with their innovative plant-based absorbent, Labocell™.

INERTIA offers several product lines, such as cotton pads, overnight underwear, panty liners, and a vulva wash. Alongside period care, INERTIA offers INNERSITOL– the first liquid Inositol for women’s daily balance. 

INERTIA’s mission is to deliver on the promise of science to create a new generation of transformative female care products, and its original bio-absorbent technology promises both safety and comfort. INERTIA is for your wellness… feels like nothing, but performs like everything. 

Image courtesy of INERTIA