The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
As we head into 2025, staying ahead of HR trends is more important than ever for CEOs and business leaders. Brenda Quach of HR Transformed breaks down the key shifts in talent acquisition and emplo...
Navigating the job hunt can be tricky, especially when it comes to perfecting your resume. In this blog, recruitment firm Monday Talent breaks down common resume myths and shares expert tips to hel...
From navigating crisis communication to fostering transparency and thought leadership, cybersecurity PR has become a cornerstone of modern crisis management. Ronn Torossian, founder and chairman of...
From tracking brand awareness to analyzing conversion rates, the true power of combined marketing and PR efforts lies in the ability to measure their impact effectively. The Haute in Texas team div...
From identifying the right expertise to aligning on shared goals, choosing a PR firm can be a pivotal decision for any startup. Elliot Tomaeno, founder of ASTRSK, shares his insights on the key que...
In 2025, the opportunity for brands lies in aligning with consumers’ evolving desires for authenticity, empowerment, and meaningful connection. BMF’s 2025 Trend Forecast identifies five macro trend...
