Journal
Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
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Our team often jokes about our affinity for all things home design and decor taking over our once fashion-focused shopping tendencies. It's only natural, though, as so many of the most innovative a...
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Written by Dara Busch, Co-CEO, 5WPR There is a lot of pressure on the public relations industry because companies expect communication efforts to be effortless and go smoothly with the target au...
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It’s always sad to see summer go, but the start-of-September energy is a pretty good buffer. From annual events and fashion weeks to simply being back in our home cities among friends and colleague...
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One of the best parts of traveling is being able to experience and indulge in different cuisines. That might make you think of jet-setting abroad, but we recently learned that there’s quite a bit o...
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As evidenced by the gallery section of The PR Net site, events and experiential productions have been buzzing all summer. It’s great to see brands bring their communities together IRL, and it’s bee...
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Written by Phillip Van Nostrand, wedding & hospitality photographer If you host events, there are a few steps you go through every time you start planning. Creating a floor plan, getting foo...
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