The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
Find out where everyone's headed abroad this summer before they flood your Instagram feed in our curated guide. From sun-drenched beaches to charming retreats, these destinations offer something fo...
Learnings from our recent webinar on hiring and recruitment in the marcomms industry underscored the value internships have for students looking for their first post-grad roles. Carolyn Pippen, Col...
This webinar covered the state of the marcomms industry from the HR side, with insights from Gillian Williams, President & Founder of Monday Talent, and Laura O’Hare, Founder of The O’Hare Grou...
The marcomms industry is full of remote workers, but there's a unique subset that took work-from-home and made it global. PR pro Samantha Caffrey shares how the freedom of digital nomading has shar...
It’s still very early days for TikTok Notes, and many marcomms pros are approaching this with a little more skepticism, thanks to the quick fizzle of the Instagram Threads hype. Still, it’s worth l...
Another Milan Design Week has come and gone, informing the design world on what’s top of mind for the industry right now – and giving brands an opportunity to create major buzz, if done right. A ne...