The most effective marcomms professionals are those who bring creative vision to the table—not just media contacts. In this piece, GO PR founder and CEO Gizem Ozcelik explores how thinking like a creative consultant can transform a standard campaign into a cultural moment.
Walker Hotel Tribeca 'Peach Fuzz' Pantone room
At the core of PR, it’s all about storytelling. That’s always been...
Female founders are rising and making waves in the business world, breaking barriers and driving innovation across industries. Establishing yourself as a thought leader can significantly enhance yo...
Cannes Lions 2024 brought together the brightest minds in marcomms, showcasing groundbreaking ideas and innovative campaigns. We spoke to industry leaders in attendance to learn their key takeaways...
After exploring the must-visit international hotspots, it's time to turn our attention to the best travel destinations within the United States. From vibrant cities to serene natural landscapes, di...
In this series, we flip the script on travel and hospitality PR pros to see where they’re headed and what they’re taking with them. This week, we spoke with Gizem Ozcelik, founder and CEO of GO PR,...
A cadre of young talent is making waves in the marcomms industry, recognized for their creativity, strategic acumen and dedication. From the behind-the-scenes work that makes a company operate smoo...
Real estate marketing and PR is undergoing a transformation, driven by innovative storytelling, immersive experiences and strategic creativity. Industry leaders are redefining how we connect with a...