The PR Net Next Gen, 2023: The Social Project Inc

Now in its fourth year, The Social Project Inc supports hospitality and CPG brands, elevating their marketing efforts through social media, to increase brand awareness and sales. The team’s focus on strategy includes paid media and SEO, as well as content creation, influencer marketing and experiential events. Their expertise has attracted high-profile clients including one of the biggest fitness brands, as well as local wineries in the Sonoma/Napa region – and one of the largest vineyards in San Diego County. This year, the team helped GetStonned, a rhinestone company that has sold out through solely organic social media efforts, become the top brand in its category – garnering attention from celebs like Khloe Kardashian and Gigi Hadid. Fun fact: they’re also the rhinestones used in the cult-favorite show Euphoria. The Social Project Inc is in the process of planning a founders business summit bringing together hospitality industry pros to unite and network, learn and grow in 2024.


Alisha Kumar, Founder

Agency founded:


Notable clients:

GetStonned, JustMove by KaisaFit, Rancho Guejito Vineyard, Lions Tigers & Bears

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