The PR Net Next Gen, 2023: Six One Agency

Six One Agency is a multicultural and woman-owned strategic public relations agency that develops communication strategies for beauty, lifestyle and wellness brands. Led by industry vet Kilee Hughes, Six One Agency has mastered the art of both large-scale global initiatives and intimate, strategic partnerships. From brand marketing and events to social media and content strategy, the talented team – which grew by three new hires this year – creates individually tailored strategies for their growing client list. Among their beauty industry victories of the year is the successful launch of Kulfi Beauty, the first South Asian Brand at Sephora – on a mere 15-day timeline. They also looked after the relaunch of Australian skincare brand Frank Body into the US market, positioning them as a competitor in the crowded space.


Kilee Hughes, Founder

Agency founded:


Notable clients:

HYPER!, Black Radiance, BOXFOX, Brandable (Love AnyBody & Good Guy), Vernon Francois, SeneGence, Edible Beauty Australia, 10&Co, Evelyn & Bobbie, Anser (Tia Mowry), Nanette de Gaspe, Acaderma, Naturally Drenched, Beauty Heroes, NALA Care, Native Atlas, BeautyBeez, Aceology

New client wins:

Flawless by Gabrielle Union, Violet Grey, StyleSeat, Allergan, Common Heir, Frank Body, Kulfi Beauty, Soul Cycle, Kiehls, Clarisonic, NEST Fragrances, KraveBeauty

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