The PR Net Next Gen, 2023: Platform PR

Fashion Agency of the Year

The Platform PR team doesn’t consider themselves publicists. Rather, they’re brand strategists providing clients with 360-degree advice on everything around their markets – from social media and campaign talent to events, retail landscape, celebrity dressing and community building. This approach has garnered them an impressive client list of esteemed fashion and beauty names in the short two years they have been in business. Of note, the agency recently partnered designers Laura Kim and Fernando Garcia with Masterclass, facilitated a lucrative endorsement with car maker Genesis and spearheaded press for celebrity stylist Micaela Erlanger's wedding, one of fashion’s most-watched weddings of the year. Platform also spearheads the US strategy for Augustinus Bader as well as Ferrari’s new ready-to-wear line. As part of their DEI commitment, the agency makes sure their influencer list is well balanced for any activation, and that the front row at shoes like Cavalli, Ferrari and Christian Cowan are always the most diverse and exciting. The agency also introduced Roberto Cavalli to transgender activist and actress Daniela Santiago, who was subsequently featured in the brand’s first campaign under new creative director Fausto Puglisi.

Leadership:

Marco D'Angelo, Founder & Chief Strategist

Agency founded:

2020

Notable clients:

Oscar de la Renta, Roberto Cavalli, Ferrari, Augustinus Bader

New client wins:

Christian Cowan, Mulberry, Saks, Brunello Cucinelli, Mirror Palais, Charlotte Tilbury




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