The PR Net Next Gen, 2023: LJ Public Relations

LJ Public Relations is tapped for their expertise in strategic comms, executive positioning, influencer and affiliate marketing, brand activations and product review programs – making them the ideal agency for lifestyle brands of all kinds. In addition to executing successful panel discussions and events, the team raised the bar for the brands they work with. For example, they boosted a beauty client’s media impressions by over 8000% from the same month the previous year, after only two months of working together. Over the past year, the team grew by 30%, with increased diversity, and they returned to a hybrid model in their NYC flagship office. Most recently, LJ Public Relations launched a new menswear brand as well as the DTC e-commerce collection of renowned style website WhoWhatWear, and developed a comprehensive editor testing program for a luxury home fitness client. Post-client work, they volunteer to mentor growing brands with the Braintrust Founders Studio, an ecosystem supporting Black beauty and wellness founders.


Leah Jacobson, Founder

Agency founded:


Notable clients:

IMAGE Skincare, Indochino, Lake Pajamas, 4ocean, Who What Wear Collection

New client wins:

Aviron, Greatness Wins (Derek Jeter/Misty Copeland/Chris Riccobono from UnTuckit), Futurestitch (from Stance co-founder), Lexer, Noiranca, Retold Recycling, Upkeep, Ubari, Entreprenista, My Place

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