The PR Net Next Gen, 2023: Lapitino Communications

Not even a year old, PR vet Laura Lapitino’s agency has already secured high-profile coverage and celebrity placements for her clients across accessories, jewelry, watches, beauty, philanthropy and more. Leveraging Lapitino’s long-time relationships certainly contributes to the team’s success, but it’s their 360-degree marketing approach that’s propelling growth. Acting as brands’ marketing partners, they’re able to generate global recognition for their clients. It’s worth noting that said clients must demonstrate the same level of DEI commitment as the agency does, embracing diversity and inclusion across campaigns, social content, celebrity dressing and beyond. Recent successes include their work with Peter Dundas, who designed a special capsule collection to benefit Childhood USA; a collab between Cynthia Rowley and Loquet London that was celebrated at The Surf Lodge in Montauk; and coverage of celebrations commemorating US President of Wempe Rudy Albers’ 35th anniversary with the company.


Laura Lapitino, Founder & Principal

Agency founded:


Notable clients:

Wempe, Loquet London, The Surf Lodge, The Snow Lodge, Childhood USA (founded by H.M. Queen Silvia of Sweden)

New client wins:

Chopard, Pasquale Bruni, Sydney Evan

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