The PR Net Next Gen, 2023: IFP Communications

Clients looking for a true lifestyle agency tap IFP Communications for support across PR, affiliate marketing, influencer, product placement, special events and more. The team leverages over 15 years of experience across industries including luxury, fashion, beauty, wellness, hospitality and sustainability. Since its launch, IFP has worked with indie brands, taking them from obscurity to household names, as well as established ones, reinvigorating well-known brands. Most recently, they launched indie beauty, wellness, CPG and food brands into major retailers such as Target, Sprouts, Ulta, Rite Aid and Walmart. Another highlight from this year was their work on the Marshall Plan For Moms’ Mother’s Day campaign, Mom Guilt; both the campaign and video went viral. Their success across these client campaigns and beyond garnered the agency recognition as a 2022 INC Power Partner.


Melissa Rosenfield, Founder & Principal

Agency founded:


Notable clients:

Girlfriend Collective, 1 Hotels, Marriott, Deliver Zero, Wandering Bear Coffee, Mondelez, Little Spoon

New client wins:, RSPure, Canaria, Nanit, Vosges Chocolate, The Million Roses, KinderFarms, ZIIP

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