The PR Net Next Gen, 2023: Coldwater Communications

Coldwater Communications was launched with the goal of advancing the future of PR and harnessing the power of media influence to create positive social impact. Today, the media and communications collective helps clients conquer challenges in the areas of social, economic and environmental justice, and is also focused on promoting culture and the arts. Both are evident in their recent work with the likes of Coast Mental Health’s Courage to Come Back Awards, the six-day Whistler Film Festival and more. Coldwater Communications also supports fellow PR pros, especially through their newly launched podcast, Deep Dive: Powered by Coldwater Communications. Each episode features expert conversations on intel from DEI and ethics in PR and to the future of the industry.

Leadership:

Theodora Jean, Founder

Agency founded:

2020

Notable clients:

Whistler Film Festival, Immigrant Employment Council of BC, University of British Columbia, Coast Mental Health Foundation, Ducks Unlimited Canada, Boys and Girls Clubs of South Coast BC

New client wins:

TELUS Originals, MOSAIC




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