The PR Net Next Gen, 2023: Chimera Collective

From blue-chip brands to high-growth start-ups, clients of Toronto-based Chimera Collective have all their bases covered. The core team’s multidisciplinary backgrounds mean each project is met with a keen eye for everything from traditional PR to content creation to editorial expertise. Their most recent projects illustrate this, including L’Oréal Paris’ global PR program at the Cannes Film Festival, Accor’s press experience in a cenote in the Mayan jungle and the first-ever fashion show in the lobby of the landmark Fairmont Royal York. With plenty to celebrate, the agency recently rang in their fifth anniversary by relaunching their content studio and introducing its “Creator in Residence” program, an initiative that supports the industry’s creative circles and shows the team’s long-term support for cultural projects.

Leadership:

Courtney Khimji, Founder & CEO

Agency founded:

2017

Notable clients:

Accor, Drop, Vector Health Labs, L’Oréal, Céla by Celine Tadrissi/Hammam Spa, Native Shoes, Casa Madera

New client wins:

Get A-Head, Vector Health, Xyon Health, Eleven:Eleven Talent Collective




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