In the short year-and-a-half that _Accent PR_ojects has been in business, the team has already asserted their global influence, conceptualizing and executing events spanning NYC, LA, Miami, Milan and Paris. Also of note: their celebrated influencer-driven digital campaign and event activation series for Nike, titled "Body of Work." The agency’s fast growth can be attributed to leadership’s revolutionary approach to the traditional marketing agency model, which reimagines the way publicists and clients engage and are compensated. At Accent, all salaried employees are paid the same, and PR directors are encouraged to bring their own business (alongside the accounts they manage) – an approach that also combats pay inequality in the industry. It won’t come as a surprise then, that community building is an agency pillar; Accent PR_ojects’ press cocktail brought clients and media together in a fun environment to create natural synergies.
Leadership:
Gabrielle Katz, Founder & Principal
Agency founded:
2021
Notable clients:
Nike, RIMOWA (projects), Jennifer Fisher (projects), Jean Paul Gaultier (event), St John, AYR, Maison Kitsune, Aquazzura, GQ (events), Connor McKnight, Judy Turner, Callas Milano, Clean Market
New client wins:
Lanvin Group (events), Arielle Ratner, LaLa Berlin
