The PR Net announces ‘The PR Net Next Gen Awards’, a new international awards program that celebrates agency excellence, championing the new thinkers, innovators, and groundbreakers across the field of PR, who are shaping the bright future of the communications industry.
The PR Net founder Lisa Smith explains the creation of these new awards: “From running ‘The PR Net 100’, the awards celebrating the leading 100 PR agencies across sectors, it became clear that a broad pool of exceptional younger talent has emerged. This group presents fresh thinking and is responsible for ushering in new ways of working and operating, and with a talent pool so varied and vast, we’re excited to present a stand-alone platform to have their success accoladed”.
Submissions open on December 6th, 2022, and eligible agencies will have been in business for up to (and including) 8 years, as the program’s aim is to highlight newer companies in the industry. The entry deadline is at 6pm ET Friday, January 13th, 2023.
Entries will be assessed by a committee of highly esteemed industry leaders who will review entries against the criteria of innovation, creative thinking, business acumen, and growth. Up for grabs will be ‘Next Gen Agency of the Year’ and other category and campaign awards.
THE 2023 NEXT GEN AWARDS JUDGING COMMITTEE
JUDGING CRITERIA
Judging criteria seeks for demonstration of exceptional results from campaigns, sharp creative thinking, and clear impact. It’s advised to spend time on your application to build a compelling case of material with enough motivational content to support your entry.
Entrants will be assessed across the following criteria:
1. Clear demonstration of creative thinking, problem solving and results that fulfill the need of the client
2. Notable retained clients and new client wins across a portfolio
3. An innovative approach to client campaigns and measured impact
4. Contribution to further diversity and inclusion initiatives within the field
ENTRY FEE
The fee for this program is $199 per entry, and only one entry is allowed per agency
ELIGIBILITY
Entrants must be defined as an agency (operating with two or more members of staff)
Entry is open to any agency which has been trading, and in operation, for up to (and including) 8 years from the date of submission
KEY DATES
Entry Deadline: 6pm ET Friday, January 13th, 2023
Gala Date: March 14, 2023
Gala Location: New York City, NY, USA
CONTACT
For submissions queries, questions, or help, please reach out to: nextgen@theprnet.com
There are a variety of sponsorship and marketing opportunities available that reach this influential audience. If you're interested in learning more, please send a note to: info@theprnet.com
