Zapwater Communications is a distinguished integrated communications agency with a focus on lifestyle brands. Zapwater’s client portfolio features long-term partnerships with brands such as Air Tahiti Nui, Copa Airlines, and Discover Dominica. The agency has also made notable new client acquisitions, including Ace Hardware, Grand Hyatt Playa del Carmen, and Summer Senses Luxury Hotel. Recent successes in managing comprehensive PR and social media campaigns for clients like Hestan Culinary and the Skydeck Chicago/Willis Tower highlight Zapwater’s ability to drive impactful results. The agency's impressive employee retention - no staff departures to other agencies in nearly two years - reflects its commitment to its team. Looking ahead, Zapwater anticipates over 20% growth in 2024, driven by its innovative approach and strong client relationships in an ever-evolving industry.
Leadership team:
David Zapata, Chief Executive Officer and Founder
Mayra Bacik, Chief Financial Officer
Jennifer Lake, Chief Strategy Officer
Stephanie Poquette, Senior Vice President of Social Media and Influencer Marketing
Amanda ReCupido, Chief Operating Officer
Holly Zawyer, Managing Director, Zapwater Miami
Jennifer Barry, Managing Director, Zapwater Los Angeles
Notable long-term clients:
Air Tahiti Nui, Baja Sur Tourism, Ball Horticultural, Copa Airlines, Discover Dominica, Dr. Scholl's, Grenada Tourism Authority, Grupo Xcaret, Hestan Culinary, Marquee Development (Hotel Zachary, Gallagher Way), Hawks Cay Resort, Skydeck Chicago/Willis Tower, Visit Finland
New client wins:
Ace Hardware, Alaia Belize, Ambergris Caye, Dreams Bahia Mita Surf & Spa, Grand Hyatt Atlanta, Grand Hyatt Playa del Carmen, Heritage Line, Inn at Stonecliffe, Secrets Bahia Mita Surf & Spa Resort, Shun Cutlery, Summer Senses Luxury Hotel, Turks & Caicos Collection
Describe the key tenets of your agency's mission and ethos.
“In late 2023 we underwent an agency-wide exercise to redefine our mission and values. Far and beyond our #1 value is collaboration. As a national agency with offices in Chicago, Miami and Los Angeles, it's imperative we're cohesive and accountable to each other; we know our talent only grows exponentially as a team. This internal connection extends into our work - our creative storytelling, whether through traditional or social media relations, connects people and brands throughout the world. We also know that passion isn't everything; we need to ensure a sustainable workplace that balances the needs of both employees and the business, and that invests in growth for both.”
