Jenelle Hamilton PR, a boutique agency with a presence on both coasts, partners with brands across fashion, beauty, lifestyle, and food. Known for crafting PR campaigns that spark viral cultural moments, the agency has built a reputation for helping startup brands thrive, leveraging its extensive business and talent connections to secure valuable deals. Over the past year, Jenelle Hamilton PR orchestrated a sensational viral moment at the 2024 Grammy Awards, where iconic costume designer Bob Mackie dressed Miley Cyrus, leading to a 150% surge in searches for the designer. They also masterminded the successful launch of Vince Spinnato's Hollywood fragrance collection during Oscars weekend and curated a star-studded premiere for the documentary 'Bob Mackie: Naked Illusion.' The agency’s growth in 2024 has been driven by strategic foresight, innovation, and strong industry partnerships, all while delivering exceptional results and exceeding client expectations.
Leadership team:
Jenelle Hamilton, Founder & President
Notable long-term clients:
Fashion Fair Cosmetics, Mented Cosmetics, Bob Mackie, Urban Dessert Lab, Partake, Black Opal, delivery.com
New client wins:
Vince Spinnato (Fragrance and Cosmetics), Glo by Glen MD, Nickson Living
Describe the key tenets of your agency's mission and ethos.
“Nurture budding startups, collaborating closely to maximize the potential of their product or service, with a vision to propel them towards achieving global recognition as household names. Enhance traditional media strategies by harnessing the power of new media platforms such as social media and podcasts, strategically amplifying a brand's reach and impact on a global scale, even amidst budget constraints. Partner with founders of color, providing them a prominent platform and facilitating their access to high-quality, mainstream coverage through our meticulously crafted PR campaigns, fostering inclusivity and diversity in the media landscape.”