Exposure houses a team of 30 creative communications experts out of its NYC headquarters, one of three global offices (counting London and Paris) known for a highly customized approach to client work. Over the past year, Exposure has achieved several notable milestones. The agency successfully drove the reappraisal of The Original Jelly, a signature product by Melissa, by reasserting its authority in fashion and appealing to Gen Z and Millennial women. Additionally, Exposure orchestrated a nationwide celebration for The New York Times Games, marking the 1000th edition of Wordle with a campaign that partnered with over thirty brands including Joe's Pizza and MoMA, resulting in a record number of app downloads and gameplay. The relaunch of Jim Beam Black saw Exposure create an immersive experience in NYC, capturing cultural buzz through a multi-sensory event that highlighted the brand's new seven-year-aged liquid and bottle design. Exposure's recent growth has been fueled by strategic hires, including a Director of Culture and a VIP and Influencer Senior Manager further solidifying their position on the global playing field.
Leadership team:
Raoul Shah, Co-Founder
Tim Bourne, Co-Founder
James Burgon, CFO
Tom Philips, CCO
Ileana Polycarpou, Head of Comms
André Pinard, Director of Culture
Ben Whelan, Head of Production
Philippe Ostiguy, Director of Strategy
Notable long-term clients:
The New York Times, Dr. Martens, 1800 Tequila, L'Oréal Paris, Polaroid
New client wins:
Jim Beam, HUGO BOSS, Axel Arigato, Lotus, Melissa, Brompton, IT Cosmetics
Describe the key tenets of your agency's mission and ethos.
“Be Honest (Respect): Exposure continues to build on its relationship with longstanding clients such as Dr. Martens, injecting the brand into the most unexpected and immersive cultural conversations and moments over 20+ years of partnership. Exposure has also established a strong sense of trust with new clients such as The New York Times, which has grown from one retainer to over six new projects and a newly appointed Comms Seeding Retainer within just one year. This is achieved through providing excellent client servicing, honest and open discussion and senior counsel and consistent earned creative ideas.”
